MBA
WooCommerce, shipping today

Profit-aware bundle intelligence for WooCommerce

A WordPress plugin that mines real co-purchase patterns from your order history, scores opportunities by profit, and ships recommendations to your storefront. Free tier on WordPress.org, optional Pro add-on for cold-start AI and the agent API.

Free tier on the WordPress.org plugin directory (coming). Pro license unlocks HUI, AI catalog, scheduling, notifications, and the REST + MCP APIs.

Built for WordPress + WooCommerce

Everything works inside your existing WordPress install. No SaaS sign-up to use the free tier.

Runs locally, BYO LLM key

All mining happens inside your WordPress install, order data never leaves your server. AI features (Pro) call Anthropic or OpenAI directly from your store using your own key, your data goes to your provider account, not through ours.

Two engines today

FP-Growth (multi-item bundles, up to 4 items) and SQL pairs (fastest at scale). Choose per-job. HUI lands in v0.3.

Opportunities admin

Ranked bundle + cross-sell candidates with confidence, lift, and pinning. Pin the ones you like, dismiss the ones you don't.

Storefront widget

Frequently Bought Together shortcode, Gutenberg block, and theme template tag. One render path, sub-millisecond response.

HPOS + legacy compatible

Reads wp_wc_order_product_lookup transparently across High-Performance Order Storage and the classic order schema.

Pro tier (optional)

ai_catalog cold-start engine, AI bundle copy, public REST API + MCP server access. Unlocks via license key. Software-only, you bring your own Anthropic or OpenAI key for the AI features and pay the provider direct.

How it works

Three render paths, one mining pipeline

The same engine that powers our other platform extensions runs locally on your WordPress install. The[mba_fbt]shortcode, themba/fbtGutenberg block, and themba_render_fbt()theme template tag all converge on a single overridable template, so theme authors customize once, the change shows up everywhere.

  • • Schedule jobs via WP-Cron, or fire them manually from the admin
  • • Run from the command line with wp mba run-job --engine=fp_growth --days=90
  • • Re-runs are idempotent, same window, same input, same output
  • • Auto-purge configurable; defaults keep 90 days of jobs
# Install via WP admin (Plugins, Add New):
# Free tier: search "Market Basket Analysis" on the
# WordPress.org plugin directory (coming soon).
# Pro license: upload the Pro plugin zip from your
# marketbasketanalysis.com account.

# Or via WP-CLI:
wp plugin activate marketbasketanalysis

# Paste your Pro license key under
# MBA Settings, MBA Pro license.

# Run the first mining job:
wp mba run-job --engine=fp_growth --days=90

# Drop the widget on a product page:
[mba_fbt]   # shortcode
# or insert the "MBA, Frequently Bought Together"
# block from the Gutenberg inserter
Optional, Pro tier

Cold-start AI + the agent API

Pro adds the ai_catalog engine, produces recommendations from catalog metadata alone, no order history required. The same license unlocks AI-generated bundle copy, the public REST API for AI agents, and the MCP server so Claude Desktop, the OpenAI Agent SDK, Cursor, and Cline can query your store's real co-purchase intelligence.

Pro is software-only. AI features use your own Anthropic or OpenAI key, configured in MBA settings. Same architecture as the Magento module. Your data goes to your provider account, not through ours, and your LLM spend is billed by the provider direct.

How we differ

vs. the WooCommerce recommendation status quo

Most WooCommerce recs plugins are rule-based or run a basic 'people also bought' lookup. MBA implements real association-rule mining, the same algorithms behind Amazon, Adobe Sensei, and Nosto, just shipped as a WordPress plugin.

CapabilityMBA (free)Typical WC recs plugin
Real association-rule miningYes (FP-Growth, SQL pairs)No, manual rules or category-based
Multi-item bundles (3-4 items)YesNo, pairs only
Profit-aware scoringYes, opportunity score by marginNo, sort by sales count
Confidence + lift visible per recYes, every rule audit-ableNo, black box
HPOS supportYesHit-or-miss
WP-CLIYesRarely
PricingFree$49–$200/yr

Ready to mine your WooCommerce order history?

Free tier on the WordPress.org plugin directory (coming) covers the deterministic engines + the FBT widget. Pro license adds HUI, AI catalog, scheduling, notifications, and the REST + MCP APIs.