MBA vs Mageplaza Frequently Bought Together
Magento FBT extension from Mageplaza. Admin-configured product groupings displayed as a widget on product pages.
When MBA wins
You want the FBT logic to come from your order history automatically, plus the same recommendations exposed via API + MCP for AI agents.
When Mageplaza Frequently Bought Together wins
You want a Magento FBT widget that the merchandiser configures by hand; you're not interested in mining engines or AI.
Full comparison still in the writing queue
We're working on the feature-by-feature breakdown for Mageplaza Frequently Bought Together. The verdict above gives the short version. Email [email protected] if you want the detailed comparison sooner; we prioritize the ones merchants actually ask about.
Pricing snapshot
MarketBasketAnalysis
Flat $49/mo for WooCommerce, $199/mo for Magento, $49/mo for Shopify (in App Store review). No usage caps, no revenue share, no add-ons.
See plansMageplaza Frequently Bought Together
$199 (Community) or $399 (Enterprise) one-time + optional updates.
Visit Mageplaza Frequently Bought TogetherThe honest verdict
Mageplaza is a budget-friendly Magento extension shop; their FBT extension is solid for hand-configured product groups.
MBA's wedge: stores with deep catalogs where manually defining FBT rules doesn't scale. Mining surfaces patterns operators wouldn't think of.
Want the full buyer's deep-dive?
This page is the per-vendor short version. For the long version, read “MBA vs Bloomreach” (8 pages on the enterprise-vs-mid-market trade-off) or “MBA vs the widget cluster” (4 pages of pricing math vs Glood, Rebuy, and PickyStory).
Try MBA on your own store
14-day money-back guarantee on all paid platforms. WP.org free tier on WooCommerce. No credit card required for the free path.